Laura Belgray – Book Launch Hero (plus Bonus)

Turn Your Book Launch into a Buzz-Worthy, Sales-Driving Success

If you’re an author — published or self-published — looking to not only launch your book but also launch it like a pro, then Laura Belgray – Book Launch Hero is your ultimate shortcut to success. Based on the wildly successful launch of her bestselling book Tough Titties, this course provides a rare, no-fluff, behind-the-scenes look at what actually works in promoting a book in today’s crowded market.

Forget dry theory. Laura hands you her entire real-world playbook — email scripts, outreach strategies, launch page analysis, influencer kits, street team management, and more — so you don’t have to reinvent the wheel.

What is Book Launch Hero?

Book Launch Hero is a comprehensive workshop + resource bundle packed with actionable tools, templates, and recordings that demystify the chaotic book launch process.

Whether you’re launching a first book or preparing for your fifth, Laura’s approach blends creativity, personality, and strategic marketing to ensure your message gets seen, heard, and sold.

You’ll get a recording of the double workshop where Laura walks through every critical step of her book promotion journey — from writing irresistible email blasts to getting celebrity shoutouts — and how you can model her process without needing a huge team or budget.

Here’s Exactly What You’ll Get Inside Book Launch Hero:

Double Book Marketing Workshop Replay

Watch Laura pull back the curtain on her full launch strategy. In this dynamic two-part recording, she shares everything she did to make Tough Titties a smash hit.

Topics covered include:

• How she secured blurb requests from big names
• Crafting media pitches that actually landed features
• Managing a “street team” of die-hard fans
• Creating influencer mailings that get shared
• Promoting authentically across social platforms
• Hosting bookstore and in-person events that drive buzz

You’ll walk away with a complete blueprint you can follow step-by-step for your own book launch.

Power Email Compilation

Access a swipe file of the exact emails Laura sent to promote Tough Titties to her email list. These are high-converting, personality-packed messages crafted to drive clicks, generate excitement, and sell books.

Use these emails as inspiration or plug-and-play templates. Learn how to build real urgency and buzz — without sounding salesy or generic.

Titty Committee Recruitment & Communication Emails

Laura’s “Titty Committee” street team helped amplify her message, promote across platforms, and create early momentum. You’ll get:

• The emails used to recruit this loyal group
• The communication flow that kept them engaged and active
• A proven system for building a volunteer launch army

The Actual Application Form

Get the full application form Laura used to recruit committee members — including the qualifying questions she added late in the game that made all the difference in ensuring high-quality support.

Model this for your own reader team and avoid common mistakes authors make when building launch communities.

Book Page & Thank-You Page Video Breakdown

Laura dissects her book’s landing page and thank-you page, showing you:

• Why each section is designed the way it is
• How she structured her calls-to-action
• What tweaks increased conversions
• This is a masterclass in book sales page design from someone who knows how to sell with words.

Behind The Titties Call Recording

In this intimate and revealing call, Laura shares:

• The raw journey of writing Tough Titties
• The publishing process from pitch to print
• What she wishes she knew beforehand
• This is more than just storytelling — it’s an empowering, behind-the-scenes walk through the real author journey, packed with insights for your own writing and publishing adventure.

Influencer “Swipe Guide”

Influencers are busy. Laura knew this. So she created a plug-and-play promotion kit to make it ridiculously easy for them to say “yes” to supporting Tough Titties.

Inside this swipe guide, you’ll see:

• What she included (and what she didn’t)
• How she structured her messaging
• The subtle psychology behind making it a win-win
• Use this framework to reach out to influencers in your niche without sounding desperate or pushy.

Plus More “Mini-Masterclass” Gems:

• How Laura created standout book mailers
• Strategies to actually get social media buzz
• A fresh way to think about bookstore events
• How to handle reviews, press, and trolls with grace

Why Choose 

Book Launch Hero?

There are plenty of “how-to launch a book” guides out there. What makes Laura Belgray’s Book Launch Hero different?

✅ Tested in the trenches: These aren’t recycled tips from some marketing guru who hasn’t launched a book in years. This is the actual system Laura used to launch her bestselling title in 2023.

✅ Personality-driven marketing: If you’re tired of boring, formulaic approaches, you’ll love Laura’s bold, hilarious, and honest style. It works — because it stands out.

✅ Plug-and-play templates: From email scripts to influencer outreach, everything is crafted and ready for you to customize.

✅ Focused on real-world results: No fluff, no theory — just real, replicable actions that moved the needle.

✅ Huge bonus value: The extras included — like the landing page teardown and email swipe files — are worth the course price alone.

Who This is Perfect For:

• Authors (traditional or self-published) preparing to launch a new book
• Coaches, content creators, and thought leaders releasing their first book
• Publicists and book marketers who want a proven, creative framework
• Anyone sick of “launch stress” and looking for a done-for-you system

The Bottom Line

Book Launch Hero by Laura Belgray is your complete playbook for turning your book launch into an unforgettable, money-making event. If you want to drive real book sales, build buzz, grow your email list, and get your book in front of the right people — this is the course you need.

You’re not just getting tactics. You’re getting a proven, personality-driven system that took a book from manuscript to bestseller — and turned a launch into a movement.