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Easton University: Master Consultative Sales and Close More Deals with Matt Easton’s Proven System
Easton University is Matt Easton’s comprehensive online sales training platform featuring 30+ courses designed to help you and your team close more deals, boost confidence, and move from outdated “pitch” tactics to modern consultative, relational selling.
Whether you’re a beginner or seasoned sales professional, Easton University offers step-by-step systems for every stage of the sales process—from cold calling and prospecting to closing, negotiation, objection handling, and personal branding. With over 1 million salespeople trained worldwide, Matt Easton’s methods deliver proven, measurable results that transform sales performance across any industry.
What You’ll Master at Easton University
- The Easton Sales Process (ESP)—a clear, step-by-step system for turning leads into closed deals consistently
- Cold calling and prospecting mastery—grab attention, secure callbacks, and position yourself as a trusted partner
- Consultative selling techniques—build relationships, identify needs, and provide personalized solutions.
- Communication and phone skills—drive value in every interaction and win over prospects before meetings
- Perfect meeting strategies—plan and execute presentations that close deals, not create confusion
- Objection handling without arguments—turn reservations into agreements with modern, ethical techniques.
- Closing systems that work today—move past outdated pressure tactics and close confidently without being pushy.
- Win-win negotiation strategies—maximize value, resolve conflicts, and adapt to changing circumstances
- Time management, goal setting, and confidence building—sustain momentum and hit your numbers consistently.
- Personal branding, networking, and psychology—differentiate yourself, build trust, and understand what drives buyers.
Easton University Complete Course Catalog (30+ Courses)
Core Sales Process & Skills:
- Course 00: Introduction to Easton University (25 lessons)
- Course 01: ESP—The Easton Sales Process (83 lessons)
- Course 02: ECCP—Easton Cold Calling & Prospecting (78 lessons)
- Course 03: The Art of Communication (81 lessons)
- Course 04: The Art of Consultative Sales (41 lessons)
- Course 05: The Perfect Phone Call (81 lessons)
- Course 06: The Perfect Meeting (84 lessons)
- Course 07: Monetizing Your Opportunities (72 lessons)
- Course 08: Handling Objections & Complaints (72 lessons)
- Course 09: The Easton University Closing System (78 lessons)
- Course 10: Simple Win-Win Negotiation (114 lessons)
Advanced Tactics & Power Skills:
- Course 11: Power Questions (85 lessons)
- Course 12: Power Responses (89 lessons)
- Course 13: Power Statements (65 lessons)
- Course 14: Power Situations (75 lessons)
- Course 15: Easy, Effective Follow-Up (90 lessons)
- Course 16: Precision Prospecting (102 lessons)
- Course 17: Sustainable Pipelines (69 lessons)
Personal Performance & Mindset:
- Course 18: Time Management & Daily Planning (87 lessons)
- Course 19: Confidence, Motivation & Goal Setting (87 lessons)
- Course 20: Mistakes Sales Professionals Make (136 lessons)
- Course 21: Power Practice (65 lessons)
- Course 22: Perfecting Your Personal Brand (69 lessons)
- Course 23: The Psychology of Sales (58 lessons)
- Course 24: Atomic Personal Development (89 lessons)
- Course 25: Power Speaking (50 lessons)
- Course 26: Power Networking (19 lessons)
- Course 27: Supreme Self-Confidence (53 lessons)
- Course 28: Dominating Your Competition (19 lessons)
- Course 29: Daily Power Sales Tips & Reminders (25 lessons)
- Course 30: Sales Training for Trade Shows (71 lessons)
Live Coaching & Events:
- 1-Hour Virtual Event with Matt Easton (solve your toughest challenges live)
- Onsite LIVE Coaching Event with Matt Easton (up to 8 hours, onsite team transformation)
About Matt Easton
Matt Easton is a globally recognized sales expert, trainer, and founder of Easton University. He has trained over 1 million salespeople across industries, helping them close more deals, grow confidence, and master consultative, ethical selling. His signature Easton Sales Process (ESP) and systems-based approach empower sales professionals to take control of the conversation and achieve consistent, sustainable results. Matt’s live and online training programs are trusted by top-performing teams worldwide.
Why Easton University Works
Most sales training teaches outdated approaches like pressure and gimmicks. Easton University stands apart, focusing on relationships, trust, and value-driven, consultative selling. With a complete roadmap for every sales situation and 2,500+ lessons, Matt’s systems offer practical, proven guidance for any industry.
Social Proof & Results
“Easton University increased my closing rate by 500%. The ESP system gave me clarity and confidence I never had before.”
– Sarah T., B2B Sales Rep
– Sarah T., B2B Sales Rep
“Matt’s cold calling course transformed my prospecting. I went from dreading calls to booking 3X more meetings in 30 days.”
– Marcus L., SaaS Account Executive
– Marcus L., SaaS Account Executive
1 million+ salespeople trained. 4.9/5 average rating. 85% report measurable sales performance improvements within 60 days.
FAQs
Q: Is Easton University for beginners or experienced professionals?
A: Both. Course 00 starts from zero, and advanced courses challenge veterans to level up their skills and systems.
A: Both. Course 00 starts from zero, and advanced courses challenge veterans to level up their skills and systems.
Q: Can I train my entire sales team?
A: Absolutely. Easton University offers team licenses, live coaching, and onsite events for team-wide transformation.
A: Absolutely. Easton University offers team licenses, live coaching, and onsite events for team-wide transformation.
Q: How long does it take to see results?
A: Most students report improved confidence and closing rates within 30–60 days of applying the systems.
A: Most students report improved confidence and closing rates within 30–60 days of applying the systems.
Q: Are there live coaching options?
A: Yes. Matt offers 1-hour virtual sessions and full-day onsite live coaching events for hands-on training and personalized feedback.
A: Yes. Matt offers 1-hour virtual sessions and full-day onsite live coaching events for hands-on training and personalized feedback.
Why Choose Easton University Over Other Sales Programs?
Most sales courses teach theory; Easton University delivers proven systems, scripts, and real-world strategies for any scenario. With 30+ courses, you’ll always be prepared. According to HubSpot, 80% of sales require five follow-ups, yet 44% of reps give up after one. Easton University ensures you persist—and close more.
