Author
The New Era of Selling Course
TL;DR: The New Era of Selling by Melanie Aubert is a comprehensive sales mastery program that transforms how coaches, consultants, and service providers sell their offers. Includes signature content frameworks, passive selling strategies, Instagram story techniques, and lead generation automation. Build a sales system that converts consistently without pushy tactics or constant launching.
Are you exhausted from the endless cycle of launching, promoting, and still watching your offers fall flat? What if your content could sell for you around the clock, attracting dream clients who message you saying “I’m IN!” before you even pitch?
Most sales training programs focus on aggressive tactics, flash sales, and birthday bundles that deliver one-time cash injections. But Melanie Aubert’s The New Era of Selling takes a radically different approach. This program teaches you how to build a sustainable sales ecosystem where your content does the heavy lifting, your authority grows organically, and clients come pre-sold on working with you.
This approach aligns perfectly with proven coaching business strategies that prioritize long-term client relationships over quick wins.
Complete Program Breakdown
Module 1: Content Groundwork Strategy
Before you can sell effectively, your messaging needs to resonate with your ideal clients. This foundational module ensures your content stops repelling potential buyers and starts attracting high-level clients who recognize your expertise. You will learn to craft messaging that speaks directly to dream clients who invest at premium price points.
Module 2: The Four Content Frameworks
Melanie reveals her four proprietary content structures designed to create that powerful “she’s speaking right to me” reaction. These frameworks do more than generate engagement. They position you as the obvious choice in your market. Each framework targets a specific stage of the buyer journey, moving followers from curious observers to eager buyers.
Module 3: Selling Without Selling Method
Transform your active sales strategies into passive revenue generators. This signature methodology ensures you never give potential clients “the ick” from salesy content. Instead, your daily posts will empower ideal clients to buy, request links, and actively seek more information about your offers. Stop starting from zero each month and build momentum that compounds.
Module 4: Instagram Stories That Convert
Master subconscious brand building through strategic story sequences. Learn exactly how to sell your offers through stories while stacking value that creates effortless yes decisions. This module covers the psychology of story-based selling and provides templates you can implement immediately.
Module 5: Dissolving Buyer Resistance
Forget handling objections. The New Era of Selling teaches you to dissolve resistance before it forms. Address knowledge gaps, past negative experiences, and positioning confusion through strategic content. Create a friction-free path from discovery to purchase that feels natural and aligned for your audience.
Module 6: Offer-Specific Selling Strategies
Whether you sell masterminds, low-ticket products, passive offers, or high-ticket one-on-one packages, each offer type requires a distinct approach. Experience-based offers (like those built through sales funnel creation) and solution-based offers should never be sold the same way. This module provides tailored strategies for every offer in your suite.
Module 7: Masculine and Feminine Energetics in Sales
Understand the energetics behind powerful sales communication. Learn to balance directness with receptivity, ensuring you attract dream clients while repelling scarcity-driven prospects. Master empowered sales conversations that honor both your expertise and your client’s autonomy.
Bonus: Sales Automation and Lead Generation
Clone yourself with simple automation strategies that work while you sleep—especially powerful when paired with conversion-focused funnels. Plus, access Melanie’s complete lead generation and reputation building training to ensure a steady stream of qualified prospects entering your ecosystem.
Who The New Era of Selling Is Built For
- Coaches and consultants tired of launch culture and ready for consistent monthly revenue
- Service providers who want clients coming to them pre-sold and ready to invest
- Digital course creators looking to sell their digital products without constant promotion
- Entrepreneurs who feel uncomfortable with traditional sales tactics but want real results
- Business owners ready to build authority that attracts premium clients naturally
- Anyone selling offers at multiple price points who wants each to convert predictably
Many coaches who complete this program also explore business coach training programs to deepen their client transformation skills.
Who This Is NOT For
- Those looking for get-rich-quick tactics or overnight success formulas
- Business owners unwilling to implement new content strategies consistently
- Entrepreneurs seeking aggressive, high-pressure sales techniques
- Anyone not committed to building long-term client relationships
What’s Included in The New Era of Selling
- Complete video training modules covering every aspect of modern selling
- Four proprietary content frameworks with implementation guides
- The Selling Without Selling Method step-by-step system
- Instagram Stories selling templates and sequences
- Resistance dissolution content strategies
- Offer-specific selling playbooks for every product type
- Sales automation setup guides and templates
- Lead generation and reputation building bonus training
- Lifetime access to all materials and future updates
About Melanie Aubert
Melanie Aubert has built her reputation as a sales strategist who helps service-based entrepreneurs sell without compromising their values. Her “Selling Without Selling” methodology has helped hundreds of coaches and consultants create predictable revenue without constant launching or pushy tactics.
What sets Melanie apart is her focus on sustainable sales systems rather than short-term cash grabs. Her clients regularly report receiving messages like “I’m IN!” before they even announce new offers, because their content has done the pre-selling for them. Her approach combines practical frameworks with energetics, creating a holistic sales strategy that feels aligned while delivering serious results.
Why The New Era of Selling Outperforms
- Systems over tactics: Build infrastructure that sells for you rather than memorizing scripts
- Content that converts: Four frameworks designed specifically for service providers and coaches
- No icky selling: Authentic strategies that feel good for you and your audience
- Multi-offer approach: Tailored strategies for every price point in your business
- Long-term focus: Create compounding authority rather than starting over each month
- Automation included: Learn to scale your sales without scaling your hours
Frequently Asked Questions About The New Era of Selling
How long does it take to see results from The New Era of Selling?
Most students begin seeing shifts in engagement and DM inquiries within the first two weeks of implementing the content frameworks. Significant revenue increases typically occur within 30-60 days as your new sales ecosystem takes root. The strategies are designed to compound over time, meaning results grow as you continue implementing.
Do I need a large following for this program to work?
Absolutely not. The New Era of Selling focuses on converting your existing audience rather than building a massive following. Many of Melanie’s most successful students have modest followings but generate substantial revenue because their content attracts highly qualified buyers. Quality of connection matters more than quantity of followers.
Will this work for my specific niche or industry?
The frameworks taught in The New Era of Selling apply across all service-based businesses, coaching niches, and digital product creators. Whether you sell business coaching, wellness services, creative offerings, or educational products, the principles of attraction-based selling remain consistent. You will learn how to adapt each framework to your unique positioning.
How is this different from other sales programs?
Unlike programs focused on launch strategies, discount sequences, or high-pressure closing techniques, The New Era of Selling builds systems that work continuously. You will stop chasing one-time cash injections and start building infrastructure that sells for you month after month. The focus is on authority and positioning rather than tactics and tricks.
What if I’m uncomfortable with selling?
This program was specifically designed for entrepreneurs who struggle with traditional sales approaches. The Selling Without Selling Method removes the icky feeling from sales by focusing on value-stacking, authority building, and empowered conversations. You will learn to sell in a way that feels like serving.
Is there ongoing support or is this self-paced?
The New Era of Selling is a self-paced program with lifetime access to all materials. You can move through the content at your own speed and return to specific modules whenever you need a refresh. The comprehensive training covers everything you need to implement without additional coaching required.
Ready to transform how you sell and finally build a business that generates revenue without constant hustle? The New Era of Selling gives you the complete roadmap to create a sales ecosystem that works as hard as you do. Stop chasing and start attracting the clients you were meant to serve.
