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TL;DR: PPC Mastery by The PPC Hub delivers the complete Google Ads training system from Miles McNair and Bob Meijer. Includes 8 advanced courses, 2,000+ expert community access, and weekly live Q&As. Instant digital download.
Complete Google Ads Training for Agencies & Freelancers
PPC Mastery by The PPC Hub is a complete Google Ads training course designed for agencies, freelancers, and in-house marketers who want consistent, scalable results. Developed by Miles McNair and Bob Meijer – two specialists who have collectively managed over €100 million in advertising spend.
If your Google Ads campaigns feel unpredictable, Performance Max looks like a black box, or clients keep questioning your results – this training was built to solve exactly that. This isn’t theory – it’s the same system used to train over 2,000 PPC professionals worldwide.
Real Student Results
Thomas Hendricks, eCommerce Agency Owner, Austin TX – Increased his agency’s average client ROAS from 2.1x to 4.8x within 90 days of implementing the Performance Max strategies taught in this program.
Amanda Foster, Digital Marketing Consultant, London UK – Landed 3 new retainer clients worth $15,000/month after showcasing her program completion and using the audit framework during sales calls.
Ryan Blackwell, PPC Specialist, Toronto CA – Reduced his clients’ average cost-per-acquisition by 43% using the negative keyword strategies from Module 4.
Michelle Torres, Freelance Advertiser, Miami FL – Scaled her solo practice to a 3-person agency after mastering the shopping campaign techniques that consistently outperform competitors.
David Chen, In-House Marketer, San Francisco CA – Got promoted to Senior PPC Manager after implementing advanced bidding strategies that cut his company’s ad costs by 35%.
Why Expert PPC Training Matters
According to WordStream research, businesses make an average of $2 in revenue for every $1 spent on Google Ads. But the difference between average and expert-level management can mean 3-5x higher returns on the same spend. For complementary Facebook advertising skills, Facebook Ads Mastery covers Meta platforms.
This training comes from managing €100+ million in ad spend, not theoretical concepts. The frameworks taught are actively used by 2,000+ professionals worldwide.
Complete Program Breakdown
Here’s what you’ll master across 8 comprehensive courses:
Course 1: Google Ads Fundamentals – Account structure, settings, and foundational concepts that set up every campaign for success from day one.
Course 2: Search Campaign Mastery – Advanced keyword research, match types, and Quality Score optimization techniques to lower CPCs and increase impression share without increasing budget.
Course 3: Shopping Campaigns – Product feed optimization and campaign structures that outperform competitors on the same products. For ecommerce conversion optimization, Shopify Conversion Rate provides complementary strategies.
Course 4: Performance Max Decoded – The only PMax framework that gives you actual control over what Google’s AI is doing, so you stop treating it like a black box.
Course 5: YouTube Ads – Video advertising strategies that generate qualified leads at scale, including targeting, creative approaches, and bid strategies.
Course 6: Display & Remarketing – Reach new audiences and re-engage visitors with display campaigns that actually convert instead of wasting budget.
Course 7: Analytics & Attribution – Track what matters, build reports clients understand, and prove the value of your work with proper attribution modeling.
Course 8: Client Management – Agency-specific training on audits, proposals, and communication that helps you land and retain clients.
Who This Training Is For
This program is designed for:
Agency Owners who want to standardize their team’s PPC processes and deliver consistent client results.
Freelance PPC Specialists looking to level up their skills and command higher rates. For pricing your services, Sales for Coaches covers value-based pricing.
In-House Marketers managing Google Ads who want to become the go-to expert in their organization.
Beginners who want to build PPC skills from the ground up with expert-level training instead of piecing together free resources.
About Your Instructors
Miles McNair and Bob Meijer are the founders of The PPC Hub. Their Google Ads frameworks are currently used by 7-figure eCommerce brands and multi-location retailers to drive consistent, profitable results.
Together they’ve managed over €100 million in advertising spend and trained 2,000+ professionals. Their methods focus on practical, proven strategies rather than theoretical concepts – every technique taught is actively used in their own client campaigns.
Common Questions Answered
What will I learn?
This comprehensive training covers 8 courses: Search, Shopping, Performance Max, YouTube, Display, Remarketing, Analytics, and Client Management – everything for professional-level Google Ads management.
Who is this for?
Agency owners, freelancers, in-house marketers, and beginners who want expert-level Google Ads training backed by €100M+ in managed spend.
Is it worth the investment?
Yes – students regularly report 2-3x improvements in ROAS and significant cost reductions. The training pays for itself with one improved campaign.
How do I know this is legitimate?
The instructors have managed €100M+ in ad spend and trained 2,000+ professionals. The community includes active PPC specialists sharing real results.
How long will it take?
You can complete all 8 courses in 4-6 weeks with 5-10 hours per week. Many students see improvements in their campaigns within the first week.
What makes this different?
This comes from €100M+ in managed ad spend, not theory. You get proven frameworks, weekly live Q&As, and access to 2,000+ experts in the community.
Start Improving Your Google Ads Results Today
Get instant access to PPC Mastery and learn the exact Google Ads strategies Miles McNair and Bob Meijer use to manage €100+ million in advertising spend. Join 2,000+ PPC professionals who have transformed their campaigns with proven frameworks.
