Author
Measure and Maximize – Kari Poppleton’s Complete Marketing Analytics and Dashboard Course
Measure and Maximize by Kari Poppleton is the complete marketing analytics training that teaches online entrepreneurs how to build custom Looker Studio dashboards, track the right business metrics, and make data-driven decisions that grow revenue. This 8-module course includes four done-for-you dashboard templates for traffic, funnels, sales, and launches—plus Google Analytics 4 setup, UTM tracking, and the OCT Framework for turning raw data into actionable insights. Originally $997, now available for $33—a 96% discount on Kari Poppleton’s signature analytics program.
Kari Poppleton is a Certified Director of Operations and Certified Dashboard Designer who specialises in digital marketing metrics and custom interactive dashboards. Through her consulting practice, Kari Poppleton has helped course creators, coaches, membership owners, and online entrepreneurs understand their numbers and make confident business decisions. Her approach focuses on measuring what actually matters—cutting through data overwhelm to identify the specific metrics that drive growth in your unique business.
Who Should Take Kari Poppleton’s Marketing Analytics Course?
Measure and Maximise serves course creators who want to track which marketing activities generate sales, membership owners needing visibility into subscriber behaviour, coaches and consultants launching programs without clear performance data, online entrepreneurs drowning in spreadsheets who want automated dashboards, and anyone tired of guessing what’s working and ready for data-driven decisions.
What Are the Four Dashboards You’ll Build?
Kari Poppleton’s Measure and Maximize training walks you through building four essential business dashboards in Looker Studio. The Traffic Dashboard reveals where leads and sales actually come from, which marketing activities generate results, and how conversion rates vary by source. The Funnel Dashboard shows exactly where prospects drop off so you can fix leaks and maximize your existing traffic. The Sales Dashboard provides a bird’s-eye view of revenue trends, refunds, average order value, and best-selling products. The Launch Dashboard tracks promotional performance in real-time so you can adjust strategy mid-launch instead of guessing.
What’s Inside the 8-Module Curriculum?
Module One prepares you to measure with a framework for identifying what matters in your specific business. Module Two covers Google Analytics 4 setup, installation verification, and event configuration. Module Three introduces Looker Studio and the fundamentals of dashboard design. Module Four teaches UTM tracking for advanced traffic insights and walks you through building both traffic and funnel dashboards. Module Five focuses on sales data analysis and building your sales dashboard. Module Six covers launch tracking and creating a reusable launch dashboard. Module Seven elevates your dashboard design with styling and data storytelling. Module Eight teaches Kari Poppleton’s OCT Framework (Opportunity, Change, Trend) for interpreting data and making smart decisions.
Dashboard Quickstart Templates
Don’t want to build from scratch? Kari Poppleton includes Quickstart templates you can customize immediately. These plug-and-play Looker Studio dashboards connect to your data sources and give you instant visibility into your business metrics—perfect if you need answers fast without watching every training module first.
Live Coaching and Community Support
Measure and Maximize includes live coaching calls where you can bring your numbers and questions for direct expert support. The private community provides implementation help, tech troubleshooting, and accountability from fellow business owners learning to master their metrics alongside you.
What’s Included in Kari Poppleton’s Measure and Maximize:
✓ 8-Module Marketing Analytics Curriculum
✓ Traffic Dashboard Template – Track Lead and Sales Sources
✓ Funnel Dashboard Template – Find and Fix Conversion Leaks
✓ Sales Dashboard Template – Monitor Revenue and Product Performance
✓ Launch Dashboard Template – Real-Time Campaign Tracking
✓ Google Analytics 4 Setup Training
✓ UTM Tracking and Parameter Configuration
✓ Looker Studio Dashboard Building Tutorials
✓ OCT Framework for Data Interpretation
✓ Dashboard Quickstart Templates
✓ Live Coaching Calls
✓ Private Community Access
✓ Lifetime Access with All Updates
Frequently Asked Questions
Do I need technical skills to build these marketing dashboards?
No. Kari Poppleton designed Measure and Maximize for non-technical business owners. The step-by-step training walks you through every click in Google Analytics and Looker Studio, and the Quickstart templates let you skip the technical build entirely if you prefer.
What tools do I need for this analytics course?
You need a website with Google Analytics 4 installed (Kari Poppleton shows you how), plus a free Looker Studio account. The course covers connecting your data sources, including email platforms, payment processors, and course platforms.
How is Measure and Maximize different from free analytics tutorials?
Free tutorials show you features without context. Kari Poppleton’s course teaches you exactly what to measure for your business type, gives you done-for-you dashboard templates, and includes the OCT Framework for actually interpreting your data to make growth decisions—not just collecting numbers.
Get Kari Poppleton’s Measure and Maximize at 96% Off
Access Kari Poppleton’s complete marketing analytics training for just $33 instead of $997. Build four custom Looker Studio dashboards, master Google Analytics 4, implement UTM tracking, and finally make data-driven decisions that grow your online business.
