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Master Email Marketing with 8020 Email MBA by Ian Stanley
Ready to transform your email marketing from ignored messages to revenue-generating machines? 8020 Email MBA by Ian Stanley is the most comprehensive email marketing certification available—built by the copywriter who went from charging $5 per email to commanding $1,500 per email while generating over $200 million in sales for clients. This isn’t another generic email tips course. Ian Stanley created 8020 Email MBA to deliver the exact frameworks, templates, and psychological triggers that turn subscribers into buyers without aggressive tactics or spam complaints.
What You’ll Master Inside This Email Marketing Course
- High-Converting Email Copy: Write emails that generate sales using proven psychological triggers and story-based frameworks
- List Building Strategies: Build and segment email lists that actually engage and convert into paying customers
- Email Automation Systems: Create automated sequences that nurture leads and drive revenue on autopilot
- Subject Line Psychology: Craft subject lines that cut through inbox clutter and demand opens
- Advanced Segmentation: Target the right message to the right subscriber at the right time
- Monetization Frameworks: Transform email lists into consistent revenue streams using the 80/20 principle
Complete Program Breakdown
Course 1: Trigger Training ($3,000 Value)
The foundation module teaches you psychological triggers that compel readers to take action. Learn the exact persuasion techniques Ian uses to generate millions in email sales—strategies that work regardless of niche or audience size.
Course 2: 80/20 Email Copy ($197 Value)
Master the core email copywriting system that produces 80% of results from 20% of the effort. This module breaks down the exact formulas, templates, and swipe files Ian developed over years of testing across dozens of industries.
Course 3: 20/80 Advanced Email ($397 Value)
Advanced techniques for experienced marketers ready to push beyond basics. Covers sophisticated segmentation, behavioral triggers, and multi-sequence strategies that maximize lifetime customer value.
Course 4: 8020 Email List Management ($997 Value)
Complete system for building, cleaning, and maintaining profitable email lists. Learn deliverability optimization, re-engagement campaigns, and list hygiene practices that keep your sender reputation intact.
Course 5: 8020 Email Playbook ($777 Value)
Ready-to-deploy email campaigns for every situation—product launches, cart abandonment, welcome sequences, and promotional campaigns. Includes tested templates that generated millions in documented sales.
Course 6: Unboring Ads Workshop ($97 Value)
Bonus training on creating attention-grabbing ad copy that feeds your email list. Combines email expertise with paid traffic strategies for complete funnel optimization.
Who This Email Copywriting Course Is Built For
- Email Marketers: Professionals looking to increase open rates, click-throughs, and conversions
- Copywriters: Writers wanting to specialize in high-paying email campaigns
- Business Owners: Entrepreneurs ready to monetize their email lists systematically
- Marketing Managers: Team leads responsible for email campaign performance
- Freelancers: Independent professionals building email marketing service offerings
Who This Program Is NOT For
- People expecting overnight results without practicing the techniques
- Those unwilling to test and refine their email approach
- Anyone looking for quick spam tactics rather than sustainable strategies
- Marketers who already have advanced email systems generating consistent revenue
- People without an email list or way to build one
What’s Included in 8020 Email MBA
- 6 complete courses covering email mastery from beginner to advanced (7.14 GB)
- Trigger Training psychology module ($3,000 value)
- 80/20 Email Copy core training ($197 value)
- 20/80 Advanced Email strategies ($397 value)
- 8020 Email List Management system ($997 value)
- 8020 Email Playbook with tested templates ($777 value)
- Unboring Ads Workshop bonus ($97 value)
- Total course value: $5,465
About Ian Stanley
Ian Stanley is an email marketing expert and copywriter who has generated over $200 million in sales through email campaigns. He started his career at Copyhour before founding Email Game Changers, one of the industry’s premier email marketing education companies. Ian’s email rates increased from $5 per email as a beginner to $1,500 per email at the height of his client work. His methodology has been adopted by thousands of marketers and business owners worldwide. Ian Stanley created 8020 Email MBA to package his complete email marketing system into a structured program that delivers real-world results. For those looking to expand their skill training beyond email marketing, Ian offers additional business development courses.
Why This Email Course Outperforms Other Programs
- Proven Results: Learn from someone who generated $200M+ in email sales, not theoretical instructors
- Complete System: 6 courses covering every aspect of email marketing, not scattered tips
- Practical Templates: Ready-to-use swipe files and frameworks you can deploy immediately
- 80/20 Focus: Concentrated on high-impact techniques that produce real revenue
- Psychology-Based: Built on proven triggers and persuasion principles that work across niches
Frequently Asked Questions
What is 8020 Email MBA?
8020 Email MBA is Ian Stanley’s comprehensive email marketing certification program that teaches high-converting email copywriting, list building, automation systems, and monetization strategies. It includes 6 complete courses totaling 7.14 GB of training materials with a combined value of $5,465.
Who is Ian Stanley?
Ian Stanley is an email marketing expert who has generated over $200 million in sales through email campaigns. He founded Email Game Changers and developed the 80/20 email methodology that thousands of marketers use to increase conversions and revenue from their email lists.
Do I need an existing email list to benefit from this course?
While having an email list helps you apply techniques immediately, the 8020 Email List Management module teaches list building from scratch. Many students start building their lists while learning the copywriting techniques in parallel modules.
How long does it take to complete the program?
With 7.14 GB of training across 6 courses, most students complete the core modules in 4-8 weeks studying a few hours weekly. The templates and swipe files allow you to implement strategies immediately while continuing to learn advanced techniques.
What makes this different from free email marketing content?
Free content provides scattered tips without structure. 8020 Email MBA delivers a complete system with proven templates, psychological triggers, and frameworks developed through $200M+ in real campaign results. The 80/20 principle ensures you focus on what actually drives revenue. For those seeking additional perspectives on smart email marketing strategies, complementary courses are available.
Can I use these techniques for any industry?
Yes. Ian’s email frameworks have been tested across dozens of industries including e-commerce, coaching, SaaS, and professional services. The psychological principles underlying the techniques work regardless of niche because they tap into universal human motivations. Those interested in exploring creative email marketing approaches can find additional specialized training options.
Start Your Email Marketing Transformation Today
8020 Email MBA gives you Ian Stanley’s complete email marketing system—with 6 professional courses, proven templates, and the psychological triggers that generated over $200 million in documented sales.
Join thousands of marketers who’ve transformed their email results using 8020 Email MBA. Get instant access to 7.14 GB of training, the 8020 Email Playbook, and the exact frameworks Ian used to command $1,500 per email.
