Shannon Lohr – Factory 45

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Shannon Lohr – Factory 45

Shannon Lohr – Factory 45


Embark on a transformative journey with the Factory 45 Course by Shannon Lohr, a comprehensive and self-paced program meticulously designed for sustainable fashion entrepreneurs.

This course is your blueprint to navigating the complexities of the fashion industry, from ideation to the triumphant launch of your sustainable brand.

With over 30 action-based modules, a rich database of vetted suppliers, and many templates and virtual training sessions, the Factory 45 Course equips you with the tools, knowledge, and confidence to turn your vision into a thriving business.

Module Breakdown:

  • Sourcing Mastery: Delve into the art of sourcing, where you’ll learn to navigate the vast landscape of sustainable fabrics and materials. Gain exclusive access to a database of suppliers committed to eco-friendly practices and low minimums. Master the communication strategies to open doors to valuable industry relationships, ensuring you source the materials for your production.
  • Brand Identity and Strategy: Forge a compelling brand identity that resonates with your target audience. Understand the lean business principles safeguarding your venture from debt while crafting a brand strategy that speaks volumes. Learn to generate customer leads even before launch, creating a base of early adopters eager for your product.
  • Pre-Production Insights: Connect with the industry’s finest designers, sample makers, and production partners. Thanks to a network of professionals ready to bring your prototypes to life, navigate the sewn manufacturing landscape easily. Equip yourself with a comprehensive cost and budget analysis to ensure financial readiness for production.
  • Ecommerce and Marketing Excellence: Build anticipation and buzz around your launch. Discover content marketing strategies that attract not just followers, but customers. Learn new social media tactics and leverage top launch strategies to ensure your product debut is met with enthusiasm and sales.
  • Launch Preparation: Pre-sell your product to gauge market response and generate funds before mass production. Receive guidance on creative marketing, PR strategies, and a stress-free plan for transitioning into production, culminating in a successful brand launch.

Why Choose the Factory 45 Course?

The Factory 45 Course by Shannon Lohr is not just a course; it’s a movement towards sustainable fashion. It’s designed for forward-thinking entrepreneurs who are not just looking to create a brand but to make an impact. 

Whether you’re an aspiring designer, an eco-conscious entrepreneur, or a visionary looking to disrupt the fashion industry, this course offers:

  • In-depth Industry Knowledge: From sourcing to launch, gain insights that only insiders know. Learn the nuances of sustainable fashion, ensuring your brand stands out and contributes positively to the environment.
  • Comprehensive Support: Besides the modules, you will gain access to over 100 workshop recordings covering various topics. From email marketing automation to managing your supply chain remotely, these workshops will fill any knowledge gaps and provide topical advice.
  • Community and Networking: Join a community of like-minded individuals, share experiences, and build relationships that could transform your journey from an aspiring entrepreneur to a successful brand owner.
  • Practical, Actionable Strategies: Every module is designed to provide knowledge and actionable steps you can take. This ensures that every hour spent in the course moves you closer to your dream launch.


The Factory 45 Course by Shannon Lohr is more than just a learning platform; it’s a launchpad for your sustainable fashion brand. 

With a focus on eco-friendly practices, comprehensive industry insights, and a step-by-step guide from idea to launch, this course is an invaluable asset for anyone serious about making a mark in the sustainable fashion industry.

Enroll in the Factory 45 Course today and take the first step towards building a brand that’s not just successful but also sustainable and impactful.

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