DTC Scale School – Facebook & Instagram Ads
WORRIED ABOUT SCALING AFTER iOS14.5?
There’s no doubt that every marketer has experienced data loss due to Apple’s recent iOS 14.5 update in some way.
Pilothouse and DTC have been marketing since before there was a Pixel. We designed our systems to be “algorithm agnostic.”
DTC Scale School works because it is founded on timeless marketing principles and infused with the cutting-edge platform tactics required to scale confidently.
Fastest Growing DTC Scale School Agency Spills the Facebook Tea
For the first time, you can now access the entire Scale School System, pioneered by Pilothouse’s performance marketing veterans.
To generate millions in profitable ad revenue for our clients, all distilled into one course.
If thinking about it makes you drool, keep reading…Scale School
We didn’t follow the playbook of a guru – we wrote our own.
Our posse of badass marketers spends their days in the trenches… Each win or loss is spent testing, iterating, scaling, and learning.
A committed team with the insider knowledge, drive, and passion required to achieve record-breaking profits…
THIS IS NOT YOUR USUAL, RUN-OF-THE-MILL MARKETING COURSE.
We’re going to shatter your assumptions about Facebook and Instagram advertising…
And take you through the exact performance marketing system that Pilothouse Digital employs to make our clients insanely profitable.
HERE’S WHAT’S WAITING FOR YOU inside DTC Scale School
You will have exclusive access to all content, which will be delivered in a series of short, easy-to-understand videos:
Module 1 – Foundations For Scale
✔︎ Brand & Competitor Analysis
✔︎ Knowing Your Customer & Your Market
✔︎ Metrics That Matter & Why
✔︎ Customer Journey & Messaging
✔︎ Facebook Pixel Strategy
Module 2 – Creatives That Convert
✔︎ Insights Into Creatives That Convert
✔︎ Fast & Furious Creatives
✔︎ Polished Creatives
Module 3 – The Pilothouse 6-Step Strategy For Maximizing Profitability From Your Campaigns
Step 1 – Find Your Top 5 Angles
Step 2 – Copy + Angle Testing
Step 3 – Analyze Data and Uncover Your Winners
Step 4 – Identifying Creatives Needed
Step 5 – Audience Testing
Step 6 – Consolidate Winners Into Scale Campaigns
Module 4 – Strategies For Scale
✔︎ Attribution & The Eco ROAS
✔︎ Bidding Types & When to Use Them
✔︎ Horizontal Scale Strategies
✔︎ Split Testing Pages & Funnels
✔︎ Split Testing Creatives & Copy
✔︎ Influencer & Whitelisting
✔︎ Budget Management & The Scaling Mindset
Module 5 – How to Build a Powerhouse Marketing Team
✔︎ When Should You Hire an Agency & What Should You Look For
✔︎ How to Hire Good Marketers
✔︎ How to Align Your Internal & External Marketing Teams
✔︎ Company Culture
Bonus Video – Navigating The Digital Landscape Post iOS15.
✔︎ What we are doing to mitigate iOS
✔︎ Ecosystem ROAS across all platforms
Who will benefit from Scale School?
✔︎ Independent small agency owners.
✔︎ Brand owners who want to do FB ads themselves.
✔︎ Brand owners who want to educate their internal marketing team.
✔︎ Agency owners who want to train their staff.
✔︎ Small / mid-level media buyers looking to sharpen their skills + learn new strategies…
Now, if you’re wondering about the price, relax…
We could have easily charged $10,000 or more for this value-packed course, which would still be a huge bargain…
If you’re spending any money on Facebook and Instagram Ads, this course will teach you simple, easy-to-do things in your first viewing that you can apply right away to increase your conversions and skyrocket your profit.
Think of the cost of this course, and think how any of the following (you’ll learn them all and more) could pay back the cost of this course tenfold.
✔︎ Multiple Creatives Strategies & Winning Creative Ideas
✔︎ How To Structure Your Testing Campaigns
✔︎ New Scaling Methods To Unlock Hidden Revenue
✔︎ How To Find New Angles & Customers
✔︎ How To Build A Powerhouse Marketing Team
✔︎ How To Win With Influencers
✔︎ And So Much More!