Chris Wright and Peter Tzemis – Spellbound-Storytelling For Action
Module 1: Story-ception 101
This is the essence of spellbound.In this course I’ll show you the basics of a story and how you can harness the power of stories to increase your conversion rates and make every cent from your offer advertising, emails, and ad campaigns.
Module 2: The E.P.I.C Storytelling Framework
Here’s where your rubber hits the road. Inside this course, I’ll walk you through the four-step EPIC structure for writing powerful emotionally driven stories that engage the limbic brain to persuade your readers to move towards taking action.
Module 3: The Conversion-Boosting-Triggers(TM) of the Limbic Brain
Do not be worried about your story falls flat. Because in this course you’ll learn ways to significantly increase the quality of stories you tell but also to harness the human brain’s psychology.
Module 4: The 7 Deadly Sins of storytelling
Sometimes, the most effective way to be successful isn’t to do things correctly however, it’s to be careful not to do the wrong things…Which is the reason why in this article we’ll discuss the seven deadly storytelling mistakes you should avoid to make it easier to write amazing stories that motivate people to act.
Modul 5: Storytelling with no words
One of the least understood aspects of storytelling, specifically for copywriters and marketers can be the creation value…Music and jump cuts and countdown timers…
Bonus #1: Good Stories & Bad Stories
We’ll look into some of the most memorable (and most gruesome) stories, and then surgically analyze the factors that make them so compelling. ….And where you’ll be in a position to pull some strings to boost the emotional power (and earn some serious money by doing so).
Bonus #2: Six Words Storytelling
If that weren’t enough, you’ll also be taught how to write stories using only six WORDS. Seriously just six words are all you need to do.
Bonus #3: Story-Hunting
One of the most challenging aspects of storytelling is to determine which is worth telling…And which ones are not.